Beattie’s Vodka was born out of five generations of farming experience. Unlike most other micro-distillers who simply buy product wholesale and re-distribute, Beattie’s Farms & Distillers crafted every step of the process from start to finish. Field to glass.

We saw this important product story as the brand’s unique differentiator, coining the term “farm-to-bottle” in every aspect of the brand storytelling. From packaging art to trade materials, farm-to-bottle immediately became synonymous with hard work and true craft. And hard work always tastes better.  In a crowded category that saw new entrants every month, this brand re-launch helped propel Beattie’s to the #1 premium vodka micro-distiller in the category and drive extensive U.S. sales distribution.